About Us
Behind Maison Velior
An independent watch manufacturer from Northern Germany.
Who I Am
My name is Aaron Wolters. I come from northern Germany and work full-time in a bank branch, where I advise clients on financial decisions. I founded Maison Velior in 2026 – based on a simple observation: an automatic watch with a Japanese movement, sapphire crystal, and stainless steel case doesn't have to cost €800–1,500. A large part of these prices is brand markup, marketing, and middlemen.
Velior is my attempt to make things fairer. Direct from the manufacturer, without warehouses, without large advertising budgets – with honestly calculated prices.
What Velior Does Differently
Made-to-Order. I don't produce inventory. Every Velior is only manufactured when it's ordered. This means about a 20-day wait – but also: no mass-produced goods, no shelf warmers, and fair prices because I don't pay for unsold stock.
Genuine Components. Every Velior uses authentic Seiko movements (NH35 or NH34 automatic movement, VK63 Mecaquartz for chronos), sapphire crystal, and 316L stainless steel. These are the same components used in significantly more expensive microbrand models.
Direct from me. Behind Velior there's no company with a marketing department. You write to me – I reply. Do you have a question about an order, the movement, or delivery time? The email lands on my phone.
How a Velior is Made
I work with a manufacturer in Hong Kong who specializes in handcrafted watches with high-quality components. As soon as your order is received, production begins there. In approximately 10 days, your watch will be assembled, inspected, and shipped directly to you.
This is not anonymous dropshipping. I have configured my models myself, control the quality, and personally vouch for every Velior that leaves my brand.
What Velior is Not
Not an anonymous dropshipping shop. Not mass-produced goods from a warehouse. Velior stands for high-quality, independently assembled watches at a fairly calculated price – not artificially inflated by marketing and middlemen.
Warranty & Promise
Every Velior comes with a one-year manufacturer's warranty. If there's something wrong with your watch, write to me – I'll find a solution. It's that simple.